Corporate Stationery – The Importance of Cohesion
When you are in business, your image is a vital ingredient to your success. Whether you are a small business or a large corporation, your business image is a very important part of connecting with your customers. It is important to convey professionalism at all times within your brand identity, and many will agree one of the bests ways to accomplish this is through building an image, or as its called these days, “branding”.
Corporate and business stationery is more than simply the letterhead you use. It encompasses not only the letterhead, but also envelopes, invoices, labels, presentation folders, correspondence cards, business cards, calendars – to name just a few. A cohesive and coordinated look amongst these items in your office will help convey a sense of professionalism, and it makes it easy for customers to recognize you through any method of communication.
However, branding is more than simply placing your logo on various items haphazardly. Oftentimes when businesses obtain their corporate stationery through multiple and various sources, there is no guarantee of matching color as well as fonts, proportion, stock and size across the board.
The best way to avoid these headaches and to ensure a cohesive and professional look is to order from a single source provider. Through the use of a single source printer, such as Gen3Printing, it is effortless to match colors as well as stock, to ensure a completely cohesive look for your entire branding experience. We can supply all the pieces you need to put your businesses best face forward. A full corporate stationery package can include any and all of the following:
- Envelopes (Window, Regular, Return, Announcement, etc).
- Invoices, Purchase Orders, Receipts, Carbonless Forms
- Internal Use Forms (Inventory, Billing, Stock, Supply)
- Labels (Shipping Labels, Return Labels)
- Cards (Announcement Cards, Correspondence Cards)
- Business Cards